A license is included with your image download. There are two options on how these images can be licensed:
The Extended License offers more flexibility and protection than the Standard License.
Standard License
Standard License cover images being used for:
- Used in creation of original digital art
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On-line publications and marketing
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Web and app advertising
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Small film, TV productions or ads with a budget under $8K
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Printed materials, including product packaging, with less than 500K total prints
Extended License
For larger print projects or web consumption, the Extended License is required. With this license, you have the same rights as with the Standard License, but no restrictions on the budget or number of print reproductions. Some additional uses granted with this license are:
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Merchandise for promotional or retail use
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Use within digital templates
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Decoration for business or commercial space
Below is a breakdown of the differences between the Standard and the Extended License.
Specific Licensing Rights | Standard License | Extended License |
License Duration | Perpetual | Perpetual |
Regions of Use | Worldwide | Worldwide |
Digital Use (websites, mobile apps, software, ebooks, etc.) | Unlimited | Unlimited |
Print Runs (in books/magazines, on posters, etc.) | Up to 500,000 | Unlimited |
TV, Online Video, and Film | Unlimited viewers (production budgets up to $10,000 USD) | Unlimited |
Web Templates or Print Templates | Not permitted | Permitted |
Merchandise | Not permitted | Permitted |
Out-of-Home Advertising (trade show/ conference, signage, billboards, subway ads, etc.) | Up to 500,000 gross impressions (views, not viewers) | Unlimited |